Public Relations Stories and Strategies

Every organization has a story people believe about it. Most leaders didn't choose that story. They inherited it, stumbled into it, or lost control of it somewhere along the way.

Stories and Strategies is the podcast that changes that.

Host Doug Downs talks with the communicators, executives, and strategists who understand that narrative isn't a marketing function. It's a leadership one. Each episode unpacks what actually shapes reputation, trust, and public perception at the highest levels, drawing on behavioral science, media intelligence, and the ethics that keep persuasion honest.

This is public relations at the level serious leaders need it. Not tactics and press releases. The thinking behind why some stories win and others disappear.

Ranked among the most listened-to public relations podcasts in the world, Stories and Strategies reaches leaders and communicators across six continents every week.

If you are responsible for the story people believe about your organization, you cannot afford to guess. Follow Stories and Strategies wherever you listen to your public relations content.

Podcasting since 2020 • 267 episodes

Public Relations Stories and Strategies

Latest Episodes

Why the Future of IABC May Be Less Stage and More Circle

What happens when a conference has no keynote, no formal agenda, and no single expert at the front of the room? The new IABC International Chair calls this an “unconference” model. And it’s one glimpse of how professional associati...

July 07, 2026 • Season 5 • Episode 237 • 22:09

Communications Needs a New Compass

As a communications professional you’re operating in the most complex information environment in history. Misinformation. Disinformation. AI generated deepfakes of executives saying things they never said. Audiences who have stopped trusting wh...

June 30, 2026 • Season 5 • Episode 236 • 22:39

The “Transmission” Problem in Public Relations

Communications has always been built around a sender mentality. We decide what people need to know, we package it, we push it out. That model came from journalism and broadcasting, three networks, eleven o'clock news, one message for everyone. ...

June 23, 2026 • Season 5 • Episode 235 • 20:53

Choice Architecture: The Framework You're Already Using

Every communications campaign you have ever built had a choice architecture inside it. The order you sequenced your calls to action. The option you listed first in a petition. The default you set in an employee survey. The way you structured a ...

June 16, 2026 • Season 5 • Episode 234 • 17:10

Stories and Strategies Trailer

Recognized as the most listened-to PR podcast in the World by Podchaser, Goodpods, and data from Rephonic.Also recognized as one of best Independent Interview podcasts by the Ear Worthy Newsletterhttps://storiesandstrategies.ca/po...

June 13, 2026 • 0:52

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